Résumé
SELECTED WORK EXPERIENCE:
INSTRUMENT: Freelance Writer • July 2020 – Present
Craft insights and perspectives into copy for brands across a variety of industries, working closely with teams of designers, artists, strategists and producers.
OPEN SIGNAL: Marketing Manager • July 2017 – June 2020
Worked with the Director of Strategy to lead all organizational communications, followed brand guidelines to maintain consistent identity across all communications, managed the organization’s collateral needs, including annual reports and postcards, maintained and updated the organization’s website, newsletters and online presences, promoted upcoming events and exhibitions, interfaced with the organization’s departments to ensure public-facing information is kept up-to-date.
THREAD CREATIVE: Freelance Content Writer • June 2016 – July 2017
Developed content and product descriptions in a fast-paced, deadline-driven environment for a multitude of demographics. Focus was on adidas footwear and clothing.
INTACT INFO: Outreach Assistant • August 2015 – November 2016
Facilitated link building through backlink research & outreach, generated template emails & maintained correspondence with prospective backlink hosts, approved copy & infographics.
INTRIX MEDIA: Content Editor • December 2014 – July 2015
Created Search Engine Optimization (SEO) rich content, assisted in the creation of marketing & advertising campaigns, analyzed marketing & sales data, researched competitor marketing & sales material both on and offline.
TYPETHINK: Internet Marketing Specialist • January 2013 – January 2014
Generated SEO related content for ecommerce clients. Strengthened branded and unbranded search results through use of inbound and outbound marketing, including social media marketing, ad buying & selling and web design utilities. Utilized keyword search tools such as Google AdWords, Google Analytics and Google Trends.
FACES ON THE RADIO: Host/Webmaster/Photographer • October 2012 - January 2019
Webmaster, photo editor and former co-host of weekly music discussion podcast and blog, documenting local events and interviewing local music talents, personalities and professionals. We also cultivate working relationships with industry professionals nationwide, helping construct social media campaigns and promoting local events with Facebook, Twitter and our own website—all using optimized content.
BACKSPACE: Marketing Assistant • July 2011 – November 2013
Targeted clients’ needs by researching demographics of company’s events as well as competitors. Managed several social media campaigns for upcoming events and art exhibitions. Implemented advertising concept through designing print ads that include posters, fliers and handbills for a variety of events.
EDUCATION:
Bachelor of Business Administration, Marketing & Advertising. Minor in Law & Legal Studies
Portland State University - 2011
SKILL SET:
Well-versed in brand and social media management, press release generation, newsletter creation with Mailchimp, graphic design, DSLR photography and HTML with such CSS and CMS platforms as Craft, Squarespace and Wordpress. Adept at Mac and PC platforms, including G Suite, Adobe Creative Suite and Microsoft Office Suite (Word, Excel, PowerPoint). Also trained in web measurement and analysis tools—including Google Analytics and Google AdWords.